| NPE2009 Home | ![]() |
|
|
|
Exhibitors will once again be able to take advantage of a “SmartBooth” at NPE2009. myNPE™ provides all attendees with the ability to better organize their time at NPE and find the information, products and services that they seek.
NPE SmartBooth™ is the window into this system to help you find attendee matches for the products and features you will be offering at NPE2009. Upgrades to NPE SmartBooth are available within the NPE365™ product offering.
Increase Qualified Lead Count By As Much As 100% and More
NPE SmartBooth™ is a completely automated web-based lead generation service that automatically finds and reports to you with your key leads as registration builds and drives them to your booth. Now radically increase your return on investment from NPE2009.
Better Leads. SmartBooth logs the interests of registered attendees as they search for companies and solutions using myNPE™, the registrant web portal issued to every registrant by show management starting 6-8 weeks before the show. SmartBooth then compares this behavior to your Leads Profile and automatically finds and reports to you about your most highly qualified leads in the event community as registration builds.
More of the Right Booth Visits. SmartBooth then automatically drives these key leads to your booth by leveraging its tight integration with myNPE. SmartBooth automatically sends your custom meeting invitation to the most highly qualified leads it finds for you in the registered attendee database each day. NPE SmartBooth multiplies your brand exposure to buyers. The company and product information (and logo) that you enter into NPE SmartBooth is displayed in search results on myNPE. When registrants click to add you to their online Event Plan, the portal literally draws them a map of how to reach your booth.
Measured ROI. Pre-show, NPE SmartBooth tells you how many registered attendees meet your specific criteria, how many have viewed your products and company information, and how many plan to visit your booth—predicting how you will do at the show. Post-show, SmartBooth analyzes the leads you received, tells you how well they fit your targeted criteria and identifies the leads that you missed and can acquire after the event.
Questions and Pricing Information
Call Erwin Stierle at +1.703.852.3075. Or send e-mail to smartbooth@npe.org. Or visit http://www.npe.org/smartbooth/howitworks/.
